10 Best Sales Gamification Software Shortlist
Here's my pick of the 10 best software from the 19 tools reviewed.
With so many different sales gamification software available, figuring out which is right for you is tough. You know you want to engage and motivate your sales teams by transforming sales activities into competitive challenges but need to figure out which tool is best. I've got you! In this post I'll help make your choice easy, sharing my personal experiences using dozens of different sales gamification tools with various teams and accounts, with my picks of the best sales gamification software.
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We’ve been testing and reviewing sales gamification software since 2022. As revenue operation leaders ourselves, we know how critical and difficult it is to make the right decision when selecting software.
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| Tools | Price | |
|---|---|---|
| SalesScreen | Custom pricing upon request | Website |
| SmartWinnr | Custom pricing upon request | Website |
| Raydiant | Custom pricing available | Website |
| Spinify | Custom pricing available | Website |
| Arcade | From $399/month | Website |
| OneUp Sales | From $545/month | Website |
| Master-O | Custom pricing available | Website |
| SetSail | No price details | Website |
| SparkPlug | No price details | Website |
| Zoho CRM | From $14/user/month | Website |
Compare Software Specs Side by Side
Use our comparison chart to review and evaluate software specs side-by-side.
Compare SoftwareHow To Choose Sales Gamification Software
With so many different sales gamification software solutions available, it can be challenging to make decisions on what tool is going to be the best fit for your needs.
As you're shortlisting, trialing, and selecting sales gamification software, consider the following:
- What problem are you trying to solve - Start by identifying the sales gamification software feature gap you're trying to fill to clarify the features and functionality the tool needs to provide.
- Who will need to use it - To evaluate cost and requirements, consider who'll be using the software and how many licenses you'll need. You'll need to evaluate if it'll just be the revenue operation leaders or the whole organization that will require access. When that's clear, it's worth considering if you're prioritizing ease of use for all or speed for your sales gamification software power users.
- What other tools it needs to work with - Clarify what tools you're replacing, what tools are staying, and the tools you'll need to integrate with, such as accounting, CRM, or HR software. You'll need to decide if the tools will need to integrate together or if you can replace multiple tools with one consolidated sales gamification software.
- What outcomes are important - Consider the result that the software needs to deliver to be considered a success. Consider what capability you want to gain or what you want to improve, and how you will be measuring success. For example, an outcome could be the ability to get greater visibility into performance. You could compare sales gamification software features until you’re blue in the face but if you aren’t thinking about the outcomes you want to drive, you could be wasting a lot of valuable time.
- How it would work within your organization - Consider the software selection alongside your workflows and delivery methodology. Evaluate what's working well and the areas that are causing issues that need to be addressed. Remember every business is different — don’t assume that because a tool is popular that it'll work in your organization.
Best Sales Gamification Software Reviews
As you read on, you’ll see that I’ve summarized each of the sales gamification options on my list, providing you with their standout features and integrations, as well as a snapshot of their inner workings, pricing details, and some pros and cons that should help you narrow down your selection.
Best for leveraging psychological drivers to motivate your salespeople
This sales performance software prioritizes visualization and gamification to help your company build a more productive workplace with less turnover and a more engaged team. By integrating with your CRM, SalesScreen provides real-time updates for competitions, leaderboards, contests, and peer-to-peer recognition.
Why I picked SalesScreen: This gamification software caught my eye because they use psychological metrics to determine what best motivates each team member. They have incentive pathways for various personality types, including Achievers, Socialites, Explorers, and Killers. SalesScreen recommends which pathway you should use with incentives that range from niche badges to social feeds.
SalesScreen Standout Features and Integrations
Standout features include over ten pre-built competition templates with bracket-style tournaments, one-day blitzes, and lotteries, as well as custom awards and badges to reward milestones and achievements.
Integrations include Chorus, Lessonly, HubSpot CRM, Outreach, Pipedrive CRM, Salesforce Sales Cloud, Seismic, Slack, Strava, and SugarCRM.
Pros and cons
Pros:
- Simplified customization with pre-built templates
- Proactive and knowledgeable customer support team
- Intuitive navigation and user-friendly interface
Cons:
- Limited integration with internal chat platforms
- Limited contest library of images and templates
Best for sales gamification that focuses on knowledge retention
As a web-based platform for sales gamification, SmartWinnr focuses on ensuring uniform messaging for customer communication and keeping your sales team up-to-date on product knowledge while increasing sales. This platform leverages AI-driven quizzes, continuous coaching, gamified KPIs, and reinforcements to drive knowledge.
Why I picked SmartWinnr: This gamification and training platform caught my attention because they focus so much on knowledge retention. Through micro training, personalized learning, and SmartQuizz, your team has frequent contact with learning opportunities to ensure they know what’s going on with your products and services.
SmartWinnr Standout Features and Integrations
Standout features include real-time leaderboards tied to quiz performance that help team members keep track of their successes and structured learning paths based on every individual’s needs, skills, and performance.
Integrations include HubSpot CRM, Microsoft Dynamics, and Salesforce Sales Cloud.
Pros and cons
Pros:
- Available in multiple European languages
- Backend customer support is knowledgeable
- Agile platform that adapts to your team
Cons:
- Advanced features may require training from customer support
- Customer service needs to create your custom reports
Raydiant
Best for a comprehensive enterprise platform to manage brand needs
Raydiant is an all-in-one platform that can provide everything from video displays, POS-integrated digital menus, self-service kiosks, and sales gamification with rewards to ensure a positive experience for both customers and staff. This tool can provide you with personalized content and content from partner apps that you can display across AI-powered screens.
Why I picked Raydiant: I chose this tool because it does so much more than just sales gamification, while providing some of the most comprehensive incentive experiences possible. Raydiant allows you to connect with Square and Phenium to ensure you have access to top-tier software that helps you craft even more engaging experiences for your employees across multiple locations.
Raydiant Standout Features and Integrations
Standout features include a mobile app that showcases leaderboards and competitions so employees can check their status at any time, design templates that provide you with the tools to create brick-and-mortar experiences for customers and self-service kiosks that optimize employee efficiency.
Integrations include BrightSign, DS Menu, Leyline, MapsPeople, Phenium, Poly, RetailNext, Soundtrack Your Brand, Square, and Toast.
Pros and cons
Pros:
- Easy-to-navigate user interface
- Knowledgeable and friendly customer support
- Frequently adding new features to the platform
Cons:
- All the data and features can feel overwhelming to learn
- Customer support can be slow
Spinify
Best for analyzing sales performance to track trends and find room for growth
This gamification platform leverages Octalysis techniques and psychological principles to drive motivation for team and individual performance. Spinify also tracks these metrics to spot trends and identify areas of improvement so you and your managers can provide personalized coaching for everyone on your team.
Why I picked Spinify: This platform caught my eye because of its Chat GPT-enabled AI. SpinifyGPT works as a sidekick AI to personalize games and make gamification recommendations based on team performance metrics. Whenever you’re out of ideas, Spinify GPT can step in with answers.
Spinify Standout Features and Integrations
Standout features include custom goal and metric tracking creation with automated recognition messaging and personalized coaching insights for each team and individual to enhance performance.
Integrations include Bullhorn, Google Sheets, JobAdder, Microsoft Excel, Pipedrive CRM, Outreach, Salesforce Sales Cloud, Slack, SQL, and Zapier.
Pros and cons
Pros:
- Outstanding tracking and analytics tools
- Simple competition and contest creation
- Easy to set up users and channels
Cons:
- Limited branding, missing custom fonts and layouts
- Custom pricing may result in unused tools
This cloud-based employee engagement platform is designed to provide sales managers with a wide variety of gamification techniques in addition to communication and collaboration tools. Motivate employees with contests, leaderboards, and rewards, while providing one-on-one chats, team huddles, social feeds, and surveys.
Why I picked Arcade: I chose this tool for my list because it is purely a gamification platform, instead of a CRM with gamification rolled in. This gamification-first solution focuses on beautiful data visualization, fun sales competitions, and leaderboard standings to keep your team on the ball. With a platform that’s nice to look at and fun to use, your employees will actually want to log on.
Arcade Standout Features and Integrations
Standout features include a native app for iOS and Android that ensures team members can engage from any device, automation for real-time updates that provide your salespeople with exciting graphic notifications, and unique gamification solutions for inside and field sales teams.
Integrations include B2B Soft, Gmail, HubSpot CRM, Pipedrive CRM, Revel Systems, RQ Retail Management, Salesforce Sales Cloud, Slack, Square POS, and Vend.
Pros and cons
Pros:
- Interface has beautiful graphics and design
- Navigation is intuitive and user-friendly
- Platform is very easy to use
Cons:
- App can be slow on mobile with an outdated OS
- Dashboards aren’t fully customizable
This sales performance platform is ideal for growing sales teams who also place a heavy focus on recruitment. OneUp Sales collects real-time data from every one of your key systems, including VOIPs and CRMs, to provide managers with clear insights, KPI metrics, and automated reports that ensure visibility across your entire organization.
Why I picked OneUp Sales: This tool made my list because they prioritize recognition that works for every team, including sales and recruiting. Celebrate team or individual successes on TVs and messaging apps (like MS Teams) with data visualization, league tables, videos, images, and rewards.
OneUp Sales Standout Features and Integrations
Standout features include customizable dashboards for every team member to pull the most important metrics front and center, real-time leaderboards that pull live data from your tools to generate automated results, and custom triggers that launch celebrations across all network devices.
Integrations include Access Recruitment CRM, Aircall, Bullhorn CRM, HubSpot CRM, Jobadder, Loxo, Microsoft Dynamics 365, RingCentral, Salesforce Sales Cloud, and Vincere.
Pros and cons
Pros:
- Provides insight into missed opportunities
- Easy to set up incentives for teams or individuals
- Continual customer support during onboarding
Cons:
- In-depth functionality requires additional training
- “Targets” feature is in beta and still a little clunky
As a sales enablement and learning platform, Master-O utilizes gamification for better training and onboarding for your team. Interactive courses with fun quizzes and unique milestones ensure you can modify existing content to personalize every learning path with bite-sized portions for every member of your sales team — whether they’re brand new or veteran members.
Why I picked Master-O: This platform caught my eye because it helps sales managers plan to learn workflows for both virtual training and in-person learning with custom modules, feedback, and coaching to close skill gaps, improve product knowledge, and enhance sales competencies. It’s a useful tool for team members of all experience and skill levels.
Master-O Standout Features and Integrations
Standout features include role-based sales enablement for personalized lessons and training, game-based assessment tools that provide details on skill gaps, and performance dashboards that allow sales reps to compare performance.
Integrations include Microsoft Teams, Salesforce Sales Cloud, SAP, as well as other third-party CRM, ERP, and LMS systems.
Pros and cons
Pros:
- Training is customized and digestible
- Easy to navigate with a user-friendly interface
- Skill-based games, including product knowledge and selling skills
Cons:
- Limited game style from skill to skill
- Training is required to take full advantage of the system
SetSail is a unique sales management solution because it’s built as a signal-based selling platform that interprets and centralizes data across your tools and teams. With all this data, SetSail can detect activities and trends among your top performers to drive those winning behaviors throughout your organization. Driven by AI and behavioral science, SetSail transforms sales data into buying signals.
Why I picked SetSail: I like this tool because it provides your managers with insights that improve your sales team performance, showing you which reps are falling behind to help you address issues early, scorecards with rep performance for real-time feedback, and account health according to custom metrics and milestones. With AI-driven analytics, you can enjoy enhanced visibility across your organization.
SetSail Standout Features and Integrations
Standout features include custom weekly SPIFF creation to incentivize reps to complete high-value activities, public leaderboards to showcase high performers and encourage sales from lower-ranked team members, and guided coaching based on personal sales activities.
Integrations include Chorus, Gmail, Gong, Google Calendar, Microsoft Dynamics, Outreach, Salesforce Sales Cloud, SalesLoft, and Zoom.
Pros and cons
Pros:
- Dedicated account support team
- Contest timelines are customizable for daily, weekly, and monthly competitions
- Simple and straightforward user interface
Cons:
- KPI and metrics tracking could be more accurate
- Limited self-service customization options
Purpose-built for specialty retailers, CPG brands, and restaurants, SparkPlug is ideal for brick-and-mortar businesses with POS systems. Once connected, SparkPlug can automate every aspect of implementing and scaling your new incentive program with managed payouts, trade promotion tools, and vendor-sponsored sales incentives for employees.
Why I picked SparkPlug: This platform made my list because it has features that address the needs of frontline salespeople. SparkPlug is unique for its restaurant-oriented solutions, which encourage the sales of target products, like appetizers, drinks, weekly specials, and other high-margin menu items. SparkPlug also automates payouts and leaderboard tracking.
SparkPlug Standout Features and Integrations
Standout features include payout via virtual wallet that employees can cash out through Venmo, Visa gift card, or ACH, direct integration with your POS system for real-time updates, and purpose-built incentives specifically for retail and restaurant employees.
Integrations include Alleaves, Biotrack, Blaze, Cova, Flowhub, Dutchie, LeafLogix, Meadow, Revel, Square, and Toast. SparkPlug’s API connects you securely to any POS for seamless integration.
Pros and cons
Pros:
- User-friendly for managers and salespeople
- Friendly and knowledgeable customer support
- Quick and easy implementation
Cons:
- No chat function for customer support
- Vendor-sponsored incentives can be clunky
Zoho CRM
Best for strategizing team success through KPIs in a comprehensive CRM
Other Sales Gamification Software
I’ve seen a lot of different types of sales gamification software options. And even though not all of them made my main list, some of them definitely deserve an honorable mention. Check out a few of these other options to decide if they’re the right fit for you:
- Xoxoday Compass
Best gamification tool with financial rewards and incentives
- Plecto
Best for real-time dashboards and instant notifications of ranking changes
- Level Eleven
Best for simple contest creation in just a few clicks
- Centrical
Best gamification platform with automated coaching and feedback
- CaptivateIQ
Best for improving team performance through commission transparency
- Everstage
Best for customized incentive plan designing with templates
- Ambition
Best for driving personalized development with Coaching Cadences
- Bunchball Nitro
Best cloud-based tool for enterprise
- Cloudapps Revenue Intelligence
Best for AI-driven motivational gamification
Related Sales Gamification Software Reviews
If you still haven't found what you're looking for here, check out these tools closely related to sales gamification software that we've tested and evaluated.
- CRM Software
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Selection Criteria For Sales Gamification Software
Having personally tried and researched numerous sales gamification tools, I have developed a set of criteria that effectively gauge a software's potential to empower sales teams, enhance engagement, and drive performance.
Core Sales Gamification Software Functionality - 25% of total weighting score
To be considered for inclusion on my list of the best sales gamification software, the solution had to support the ability to fulfill common use cases:
- Encouraging healthy competition among sales reps
- Enhancing motivation through visible recognition and rewards
- Tracking and improving individual and team performance metrics
- Integrating seamlessly with existing sales and CRM tools
- Providing actionable insights to drive strategic sales decisions
Additional Standout Features - 25% of total weighting score
- Unique motivational elements that differentiate the software from competitors
- Advanced analytics and reporting features that provide deeper insights
- Customization options that allow businesses to tailor the platform to their culture
- Integration capabilities with a broader set of tools beyond standard CRM
- Innovative user engagement strategies, like gamified learning modules
Usability - 10% of total weighting score
- Intuitive design that reduces the learning curve and encourages adoption
- Customizable interfaces that cater to different user preferences
- Responsive design for seamless use across various devices
- Clear visual representations of achievements and progress
Onboarding - 10% of total weighting score
- Comprehensive resource libraries and tutorials that aid in understanding the platform
- Interactive onboarding processes that ensure users can quickly leverage the software's full potential
- Direct support and guidance to address initial setup questions and configuration needs
- Engaging onboarding content that reflects the gamified nature of the tool
Customer Support - 10% of total weighting score
- Accessible and responsive support team ready to assist with any issues
- A variety of support channels, including live chat, email, and phone
- Proactive support resources like FAQs and knowledge bases
- Consistent positive feedback on the effectiveness and responsiveness of support
Value For Money - 10% of total weighting score
- Transparent pricing models that align with the features offered
- Competitive pricing that reflects the software's value to sales operations
- Flexible pricing plans that accommodate growth and scaling
- Demonstrated ROI through case studies or testimonials
Customer Reviews - 10% of total weighting score
- Strong user satisfaction signals across diverse industries and company sizes
- Reviews that frequently highlight specific, beneficial features
- Constructive feedback that indicates areas for improvement yet affirms overall value
- Positive trends in user feedback over time, suggesting ongoing improvement and support
By applying these criteria, software buyers can identify sales gamification platforms that not only meet a high standard of functional excellence but also align closely with their unique operational contexts, user expectations, and strategic goals, thereby maximizing their investment and impact on sales performance.
Trends In Sales Gamification Software For 2024
Sales gamification software have become integral in motivating sales teams, driving productivity, and fostering a competitive yet collaborative work environment. Here's what the latest trends reveal about the sales gamification software landscape:
- Integration with Advanced Technologies: The incorporation of AI and machine learning for personalized challenges and rewards indicates a shift towards more intelligent and adaptive gamification strategies. This approach enhances user engagement by tailoring experiences to individual preferences and performance history.
- Emphasis on Analytics and Reporting: There's a growing trend towards robust analytics features that provide deeper insights into team performance and engagement metrics. Such data-driven functionalities help managers fine-tune strategies and recognize areas needing improvement or acknowledgment.
- Enhanced Customization and Flexibility: The demand for customizable gamification platforms is on the rise, allowing organizations to align the software with their specific sales processes, goals, and cultures. This flexibility ensures that gamification strategies resonate well with team members, fostering greater buy-in and participation.
- Increased Focus on Mobile Experience: With remote and on-the-go sales roles expanding, gamification solutions are emphasizing mobile-friendly designs and functionalities. This trend caters to the need for anytime, anywhere access to gamification tools, ensuring continuous engagement and participation.
- Integration with Sales and CRM Platforms: Seamless integration with existing sales and CRM tools remains a critical feature. It ensures that gamification efforts are deeply woven into the daily activities and workflows of sales teams, providing a cohesive and frictionless experience.
For revenue operation leaders exploring sales gamification software, these trends underscore the importance of selecting a solution that not only motivates and engages but also integrates seamlessly with existing workflows and provides actionable insights. The right gamification software should adapt to the unique dynamics of your sales team, ensuring sustained engagement and improved performance.
What Is Sales Gamification Software?
Sales gamification software is a digital tool that incorporates game-like elements into the sales process to motivate sales teams. It transforms sales tasks and goals into competitive activities, using features like points, leaderboards, badges, and rewards. This software integrates with sales and CRM systems, applying gaming strategies to real-world sales objectives and activities, thereby making the sales environment more interactive and enjoyable.
The benefits of sales gamification software include increased engagement and motivation among sales teams. By introducing elements of competition and recognition, it encourages sales representatives to achieve their targets and perform better. The software enhances team collaboration and morale through shared challenges and rewards. It also provides real-time feedback and performance tracking, allowing sales teams to see their progress and adjust their strategies accordingly. Overall, it creates a dynamic and rewarding sales culture, leading to improved sales performance and productivity.
Features Of Sales Gamification Software
The best sales gamification software solutions inject energy and excitement into the sales process, fostering a competitive yet collaborative environment that encourages sustained performance improvement. Below are the important features to consider when choosing sales gamification software for managing revenue operations:
- Real-Time Performance Tracking: Provides instant feedback on individual and team achievements. This feature is essential for maintaining engagement and momentum, as it allows sales representatives to see immediate results of their efforts, motivating continuous improvement.
- Customizable Challenges and Goals: Enables the tailoring of objectives and competitions to fit your team's unique dynamics and business objectives. Customization ensures that the gamification aligns with specific sales targets, making the activities relevant and motivating.
- Integration with CRM and Sales Platforms: Ensures that gamification efforts are seamlessly connected with your sales tools and workflows. This integration is crucial for automating the tracking of sales activities and ensuring that gamification is deeply embedded in daily operations.
- Leaderboards and Rankings: Fosters a competitive environment by displaying real-time standings. Leaderboards are vital for recognizing top performers and encouraging healthy competition, which can drive increased effort and performance across the team.
- Reward and Recognition Mechanisms: Offers tangible incentives for achieving targets. Effective reward systems are crucial for reinforcing positive behaviors and outcomes, directly impacting motivation and job satisfaction.
- Analytics and Reporting: Provides insights into the effectiveness of gamification strategies. Analytics allow managers to assess the impact of gamification on sales performance, enabling data-driven decisions to enhance or pivot strategies as needed.
- Peer Recognition Features: Encourages team members to acknowledge each other's achievements. This feature promotes a collaborative culture, where recognition comes not just from management but also from peers, enhancing camaraderie and motivation.
- Mobile Accessibility: Ensures that team members can participate and engage with gamification initiatives from anywhere. Mobile access is essential for accommodating remote or field-based team members, ensuring inclusivity and consistent engagement.
- Scalability: Adapts to your team's size and complexity as it grows. Scalability is vital to ensure that the software can accommodate increasing numbers of users and more sophisticated gamification schemes without performance degradation.
- User-Friendly Interface: Promotes high adoption rates across the team. A straightforward and engaging user interface is critical for ensuring that all team members can easily participate in and benefit from gamification features.
By focusing on these features, you can select a sales gamification software that not only boosts morale and motivation but also drives tangible improvements in sales performance and revenue operations. The right software will provide a robust framework for fostering a high-performance sales culture, underpinned by motivation, recognition, and continuous improvement.
Benefits Of Sales Gamification Software
Sales gamification software leverages the principles of game design to boost sales performance, enhance team engagement, and drive competitive spirit. By introducing elements like points, badges, and leaderboards into daily sales activities, these tools motivate teams, encouraging behaviors that contribute to the organization's success. Here are five primary benefits of implementing sales gamification software:
- Increased Sales Productivity: By turning sales tasks into competitive games, teams are motivated to increase their activity levels and productivity. This heightened focus and effort directly translate into more sales opportunities and closed deals.
- Enhanced Team Engagement: Gamification introduces a fun and interactive element to sales tasks, fostering greater job satisfaction and team cohesion. Engaged teams are more likely to stay motivated and committed to their roles, reducing turnover rates.
- Improved Training and Onboarding: Interactive gamification strategies accelerate the learning process for new hires, making training more engaging and memorable. This helps new team members quickly build the skills and knowledge they need to be productive.
- Data-Driven Performance Insights: Gamification software often includes analytics features that provide real-time feedback on individual and team performance. This data is invaluable for identifying trends, coaching opportunities, and areas needing improvement.
- Culture of Recognition and Reward: By highlighting top performers and rewarding achievements, gamification fosters a culture of recognition. This not only boosts individual morale but also promotes a positive and performance-oriented workplace culture.
Costs & Pricing For Sales Gamification Software
Sales gamification software typically vary in features, scalability, and support, enabling businesses to select a plan that aligns with their specific requirements and budget. Below is an overview of common plan options you might encounter, along with their average pricing and included features:
Plan Comparison Table For Sales Gamification Software
| Plan Type | Average Price | Common Features Included |
|---|---|---|
| Basic | $10 - $30/user/month | Leaderboards, points system, basic challenges, performance tracking |
| Professional | $30 - $60/user/month | Advanced gamification features, more extensive integration options, enhanced analytics, customization capabilities |
| Enterprise | $60 - $120+/user/month | Full feature access, premium support, advanced integration and customization, strategic consulting |
| Free | $0 | Limited gamification features, basic leaderboards, some performance tracking capabilities |
When selecting a sales gamification software plan, consider the size of your sales team and the depth of gamification features that will best motivate them and drive performance. Also, think about the potential for scalability and the level of support you may need as your team or gamification initiatives grow. These factors will guide you in choosing a plan that offers the best value and impact for your investment.
Sales Gamification Software Frequently Asked Questions
Still need a few more details before making your decision? Dive into this FAQ to find out more about sales gamification.
What are the types of sales gamification software?
Who uses sales gamification software?
How do you gamify sales?
Additional Revenue Operations Software
Besides gamification solutions, there are a few other tools you can use to drive team engagement and enhance your sales process. Take a look at some of these options:
- Sales Commission Software
- Sales Performance Management Software
- Sales Training Software
- Sales Reporting Software
- KPI Software
- Sales Tracking Software
Conclusion
After reviewing my list, I hope you were able to find software with the right gamification features to fit your organization. If you’re looking for even more ways to manage, track, or motivate team members, I recommend you sign up for the RevOps newsletter to get weekly insights straight to your inbox.