25 Best Freshsales Alternatives Reviewed in 2024
Best Freshsales Alternatives Shortlist
Here's my pick of the 10 best software from the 25 tools reviewed.
Our one-on-one guidance will help you find the perfect fit.
Freshsales is a customer relationship management (CRM) tool that helps businesses streamline their sales processes and manage customer interactions effectively. While it’s a popular marketing tool, it may not fit all your business needs, leading you towards shopping for an alternative solution.
With so many options on the market for sales CRMs, it can be challenging to find a replacement software for Freshsales. But don’t let that deter you. To help you get started, I tested and reviewed some of the top Freshsales alternatives.
My reviews explore the best solutions, highlighting their features, pricing, and unique advantages to help you make an informed decision for your business. Whether you’re looking for more customization, better integrations, or different pricing options, these best CRM alternatives offer a variety of solutions.
What is Freshsales?
Freshsales is a customer relationship management (CRM) tool designed to help businesses manage their sales processes and customer interactions. It’s commonly used by sales teams, customer service representatives, and business owners to track leads, manage customer data, and streamline communication.
Why Look for a Freshsales Alternative?
Although Freshsales is a valuable CRM, it might not help you complete all the tasks you require. Here are some reasons you may be looking for a Freshsales alternative:
- Pricing: If you find the cost of Freshsales too high for your budget, it might be worth exploring more affordable alternatives that offer similar functionalities.
- Features: Freshsales might lack specific features that are important for your business operations. By considering alternatives, you can find a CRM that includes these essential features, enhancing your workflow and productivity.
- User Interface: You might prefer a different user interface for better usability if Freshsales feels cumbersome or unintuitive. An alternative CRM with a more user-friendly design can improve your team’s efficiency and overall user experience.
- Integration: If you require integrations with other tools that Freshsales doesn’t support, seeking out an alternative is a smart move. A CRM that seamlessly integrates with your existing tools can streamline your processes and ensure smooth data flow.
- Customer Support: You might desire better or more accessible customer support options if Freshsales’ support doesn’t meet your needs. An alternative CRM with superior customer support can provide timely assistance, helping you resolve issues more effectively and maintain smooth operations.
Alternatives to Freshsales can provide unique features, better pricing, or enhanced usability that Freshsales may not offer. Keeping your options open and testing new software can help you find an alternative that best suits your business requirements.
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Best Freshsales Alternatives Summary
| Tools | Price | |
|---|---|---|
| EngageBay | From $12/user/month (billed annually) | Website |
| Creatio | From $25/user/month (billed annually) | Website |
| Copper | From $9/user/month (billed annually) | Website |
| Keap | From $249/user/month (billed annually) | Website |
| Apptivo | From $15/user/month (billed annually) | Website |
| Sugar Sell | From $19/user/month (billed annually) | Website |
| Nimble CRM | From $25/user/month | Website |
| SAP Sales Cloud | Pricing upon request | Website |
| CentralStationCRM | From $21/user/month | Website |
| Brevo | From $25/month (billed annually) | Website |
Compare Software Specs Side by Side
Use our comparison chart to review and evaluate software specs side-by-side.
Compare SoftwareBest Freshsales Alternatives
In the following reviews, I will walk you through the pros and cons of each Freshsales alternative. I’ll cover their features and best use cases to help you make an informed decision.
EngageBay is a CRM tool that offers advanced features for sales, marketing, and customer support at an affordable price. It provides a wide range of functionalities without the high cost, making it accessible to small and medium-sized businesses.
Why it's a good Freshsales alternative: EngageBay offers an extensive set of CRM tools at a budget-friendly price. Its affordability and the integration of multiple business functions into one platform is ideal for businesses looking to save costs while maintaining functionality.
Standout features & integrations:
Features include contact management, email marketing, lead scoring, sales automation, and customer support ticketing. EngageBay also offers landing page creation, live chat, and detailed analytics.
Integrations include Zapier, Mailchimp, Shopify, QuickBooks, Stripe, Xero, Twilio, Google Workspace, Microsoft 365, and Slack.
Pros and cons
Pros:
- Suitable for small and medium-sized businesses
- Comprehensive feature set
- Email marketing processes
Cons:
- User interface can be complex
- Limited advanced features
Creatio is a CRM tool that offers no-code workflow automation capabilities for businesses. It allows users to create and modify business processes without any coding skills, making automation accessible to non-technical users.
Why it's a good Freshsales alternative: Creatio hosts strong no-code automation capabilities, making it stand out as a good Freshsales alternative. The software enables users to automate workflows and business processes easily, which can significantly enhance operational efficiency. This low-code development environment allows users to create and modify applications with minimal technical expertise, improving company flexibility and productivity.
Standout features & integrations:
Features include a no-code process designer, case management, sales automation, and customer engagement tools. Creatio also offers analytics and reporting, as well as a unified CRM platform to manage all customer-related activities.
Integrations include Microsoft 365, Google Workspace, QuickBooks, Mailchimp, Zapier, Slack, Docusign, Salesforce, HubSpot, and Zendesk.
Pros and cons
Pros:
- No-code process designer
- Comprehensive CRM platform
- Strong focus on workflow automation
Cons:
- Limited customization
- Learning curve for non-technical users
Copper is a CRM tool designed to integrate seamlessly with Google Workspace to manage customer relationships directly within Google apps. It embeds CRM functionality into Gmail, Google Calendar, and other Google Workspace tools, streamlining workflows for users who rely on these apps.
Why it's a good Freshsales alternative: Copper offers a deep integration with Google Workspace, making it an ideal choice for businesses already using Google's ecosystem. Additionally, the software’s user-friendly interface and strong automation features make it easy for businesses to manage customer relationships efficiently without requiring extensive training.
Standout features & integrations:
Features include automated data entry, email tracking, contact management, and sales pipeline management. Copper also provides tools for task management, lead and opportunity tracking, and detailed reporting.
Integrations include Gmail, Google Calendar, Google Contacts, Google Drive, Slack, Mailchimp, QuickBooks, Zapier, Docusign, and RingCentral.
Pros and cons
Pros:
- User-friendly interface
- Automated data entry
- Excellent Google Workspace integration
Cons:
- Can be too dependent on Google Workspace for some users
- Limited customization options
Keap is a CRM and automation tool designed to help small businesses manage customer relationships and automate workflows. It offers next-level features for automating repetitive tasks, simplifying customer management, and streamlining business processes.
Why it's a good Freshsales alternative: Keap effectively addresses the needs of small businesses with its advanced automation capabilities. The software provides a deep-rooted focus on workflow automation, making it easier for small businesses to manage their operations and save time. With advanced features, such as email marketing, appointment scheduling, and a customizable CRM, teams can effectively enhance productivity and efficiency across all outputs.
Standout features & integrations:
Features include automated lead capture, email marketing, appointment scheduling, and invoicing. Keap also provides tools for customer management, sales pipeline tracking, and task automation.
Integrations include Zapier, QuickBooks, Gmail, Outlook, WordPress, Mailchimp, Stripe, PayPal, Shopify, and WooCommerce.
Pros and cons
Pros:
- Useful for small business operations
- Comprehensive customer management tools
- Strong automation features
Cons:
- Limited customization options
- Learning curve for advanced features
Apptivo is a tool designed to manage customer relationships and automate invoicing processes. It combines customer relationship management with strong invoicing capabilities, simplifying billing and sales management for businesses.
Why it's a good Freshsales alternative: Apptivo offers a unique integration of CRM and invoicing features. Its ability to prioritize and streamline both customer management and real-time financial processes makes it ideal for businesses that need an all-in-one solution.
Standout features & integrations:
Features include contact management, sales pipeline tracking, project management, and invoicing. Apptivo CRM also offers tools for customer support, email marketing, and task management, providing a comprehensive platform for business operations.
Integrations include G Suite, Office 365, Slack, QuickBooks, Xero, Dropbox, PayPal, Stripe, RingCentral, and Zapier.
Pros and cons
Pros:
- Affordable pricing
- Comprehensive business management tools
- Integrated invoicing and CRM
Cons:
- Limited advanced features
- User interface can be complex
Sugar Sell is a CRM tool designed to automate sales processes and manage customer relationships. It allows users to customize processes to fit specific business needs and workflows.
Why it's a good Freshsales alternative: Sugar Sell has a strong focus on customization and automation. Its ability to adapt to various sales processes make it suitable for businesses that require tailored solutions. Additionally, the software provides advanced automation capabilities and reporting tools, improving overall efficiency and decision-making.
Standout features & integrations:
Features include customizable dashboards, advanced sales forecasting, lead and opportunity management, and automated workflows.
Integrations include Microsoft 365, Google Workspace, Mailchimp, Zapier, Docusign, QuickBooks, Zendesk, HubSpot, Marketo, and Slack.
Pros and cons
Pros:
- Comprehensive analytics
- Advanced sales automation features
- Highly customizable
Cons:
- Requires setup and customization time
- Steeper learning curve
Nimble CRM is a tool designed to help businesses manage and nurture customer relationships effectively. It centralizes communication and interactions, allowing users to build stronger, more personalized connections with their clients.
Why it's a good Freshsales alternative: Nimble CRM provides users with a unique approach to relationship management. It helps teams unify contacts and social media profiles, providing a holistic view of customer interactions. Additionally, the software comes with detailed tools for relationship building, including automated data enrichment and social listening, which can further enhance customer engagement and streamline follow-ups and sales processes.
Standout features & integrations:
Features include contact management, social media integration, email tracking, and task management. Nimble also offers sales pipeline tracking and actionable insights.
Integrations include Microsoft 365, Google Workspace, Mailchimp, QuickBooks, Zapier, Outlook, Twitter, Facebook, LinkedIn, and HubSpot.
Pros and cons
Pros:
- Provides actionable insights
- Integrates social media profiles
- Strong focus on relationship management
Cons:
- Requires integration setup
- Limited advanced features
SAP Sales Cloud is a CRM tool designed to provide advanced sales activities and insights using AI technology. With this added feature, users can easily analyze sales data, predict outcomes, and suggest actions to improve sales performance.
Why it's a good Freshsales alternative: SAP Sales Cloud’s AI-driven capabilities offer unique value for businesses looking to enhance their sales strategies. Using these features, large enterprises can simplify the sales management process, ultimately driving productivity and overall revenue. Alongside these perks, the software offers strong integration with other SAP solutions, providing a seamless end-to-end business process.
Standout features & integrations:
Features include AI-powered sales analytics, predictive forecasting, sales performance management, and automated lead scoring.
Integrations include SAP S/4HANA, Microsoft Dynamics, Salesforce, Adobe Sign, Docusign, Google Workspace, Microsoft 365, Slack, Zoom, and Zendesk.
Pros and cons
Pros:
- Comprehensive sales management tools
- Predictive forecasting
- Advanced AI-driven insights
Cons:
- Requires training to utilize fully
- Complex setup process
CentralStationCRM is a tool designed to help small teams manage customer relationships with ease and efficiency. It offers a straightforward, user-friendly interface that minimizes the complexity often associated with CRM systems.
Why it's a good Freshsales alternative: CentralStationCRM provides an uncomplicated solution for small teams who need an efficient way to manage customer data. Its focus on simplicity and ease of use makes it ideal for teams that do not require extensive customization or advanced features.
Standout features & integrations:
Features include contact management, task tracking, and email integration. CentralStationCRM also offers collaboration tools and activity tracking.
Integrations include Google Workspace, Microsoft 365, Mailchimp, QuickBooks, Slack, Dropbox, Xero, PayPal, Stripe, and Trello.
Pros and cons
Pros:
- Easy setup and management
- Efficient for small teams
- Simple and user-friendly interface
Cons:
- Not suitable for large enterprises
- Limited advanced features
Brevo is a marketing automation tool designed to manage campaigns across multiple channels. It allows businesses to coordinate and optimize their marketing efforts across email, SMS, social media, and more from a single platform.
Why it's a good Freshsales alternative: Brevo excels in multi-channel marketing automation, providing a strong solution for businesses looking to manage diverse marketing campaigns. Its advanced approach to marketing automation helps businesses reach their audience through various channels effectively.
Standout features & integrations:
Features include email marketing, SMS campaigns, social media integration, and CRM capabilities. Brevo also offers advanced segmentation, A/B testing, and detailed analytics to help businesses optimize their marketing strategies.
Integrations include Shopify, WordPress, WooCommerce, Magento, Salesforce, HubSpot, Microsoft Dynamics, Zapier, Google Analytics, and Slack.
Pros and cons
Pros:
- CRM capabilities integrated with marketing tools
- Comprehensive analytics and A/B testing
- Supports multiple marketing channels
Cons:
- Learning curve for users new to marketing automation
- Can be complex to set up initially
Other Freshsales Alternatives
Below is a list of additional Freshsales alternatives that I shortlisted. While they didn’t make the top 10, they’re still valuable and worth further research.
- Vtiger One Pilot
Best for comprehensive CRM needs
- Capsule
Best for small businesses needing easy setup
- HoneyBook
Best for creative professionals and freelancers
- Bigin by Zoho CRM
Best for small businesses and startups
- Attio
Best for collaborative CRM with data enrichment
- HubSpot CRM
Best for inbound marketing and sales
- monday.com
Best for project management integration
- Outreach
Best for sales engagement and automation
- Braze
Best for customer engagement and messaging
- Zendesk
Best for customer support and ticketing
- Pipedrive
Best for visual sales pipeline management
- Close
Best for inside sales teams
- Insightly
Best for project and contact management
- Nutshell
Best for small teams needing simple CRM
- Klaviyo
Best for email marketing automation
Related CRM Reviews
If you still haven't found what you're looking for here, check out these tools closely related to all-in-one CRMs that we've tested and evaluated.
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- Business Intelligence Software
- Contract Management Software
- Revenue Management System
- CPQ Software
Freshsales Alternatives Selection Criteria
The criteria for choosing a Freshsales alternative software should directly address buyer needs and common pain points, ensuring that the software serves its intended purpose effectively. As an expert who has personally tried and researched these tools, here are the requirements I use when evaluating software:
Core Functionality - 25% of total weighting score:
- Contact management
- Sales pipeline tracking
- Lead and opportunity management
- Email integration
- Reporting and analytics
Additional Standout Features - 25% of total weighting score:
- AI-driven sales insights
- No-code workflow automation
- Integrated invoicing
- Multi-channel marketing automation
- Social media integration
Usability - 10% of total weighting score:
- Intuitive interface design
- Easy navigation and accessibility
- Drag-and-drop functionality for pipelines and tasks
- Customizable dashboards and reports
- Clear and straightforward setup process
Onboarding - 10% of total weighting score:
- Availability of training videos and tutorials
- Interactive product tours and templates
- Onboarding webinars and workshops
- Chatbots for instant support
- Detailed documentation and help center
Customer Support - 10% of total weighting score:
- Availability of 24/7 support
- Multiple support channels (email, phone, chat)
- Responsiveness and helpfulness of support staff
- Availability of dedicated account managers
- User community forums and resources
Value For Money - 10% of total weighting score:
- Competitive pricing plans
- Flexible subscription models
- Inclusion of essential features in basic plans
- Cost-effectiveness compared to similar tools
- Clear pricing structure with no hidden fees
Customer Reviews - 10% of total weighting score:
- Overall satisfaction ratings
- Feedback on ease of use and functionality
- Reviews on customer support experiences
- User comments on value for money
- Testimonials on how the tool meets specific business needs
Key Features of Freshsales Alternatives
Here are some key features of Freshsales that your alternative software should be able to replicate or improve upon in order to be a good fit.
- Contact Management: Organizes and tracks all customer interactions and details.
- Sales Pipeline Tracking: Visualizes and manages the stages of your sales process.
- Lead Scoring: Assigns scores to leads based on their engagement and likelihood to convert.
- Email Integration: Syncs with email accounts to track and manage communications.
- Reporting and Analytics: Provides insights and data on sales performance and activities.
- AI-Powered Insights: Uses artificial intelligence to offer predictive analytics and sales recommendations.
- Workflow Automation: Automates repetitive tasks to streamline sales processes.
- Customizable Dashboards: Allows users to personalize their interface to suit their needs.
- Mobile Access: Offers a mobile app to manage CRM functions on the go.
- Integration with Third-Party Apps: Connects with other software tools to enhance functionality and productivity.
What’s Next?
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