The best B2B conferences are not just about listening to thought leaders and networking with peers — they're about discovering actionable insights, tools, and tactics that can help streamline operations, enhance revenue strategies, and fuel your business performance.
Here's a rundown of the can't-miss B2B conferences for RevOps leaders in 2024.
Best B2B Conferences 2024 Shortlist
Here's a shortlist of the best B2B conferences I think are worth attending in 2024:
- Martechopia - London, UK (March 2024)
- B2B Marketing Expo - Multiple Dates and Locations
- LeadsCon - Las Vegas, NV (April 2024)
- Spryng - Austin, TX (April 2024)
- B2B Summit North America - Austin, TX (May 2024)
- B2B Online - Chicago, IL (May 2024)
- B2B Marketing Leaders Forum - Multiple Dates and Locations
- SaaStr Europa 2024 - London, UK (June 2024)
- 2024 ANA Masters Of B2B Marketing Conference - Naples, FL (June 2024)
- B2B Marketing Exchange East - Alpharetta, GA (October 2024)
- GTM2024 - Austin, TX (October 2024)
- MarketingProfs B2B Forum - Boston, MA (November 2024)
- B2B Online Europe - Hilton Dusseldorf, Germany (December 2024)
Find more details about each conference below.
Best B2B Conferences Conferences Of 2024
1. Martechopia - London, UK (March 2024)
- Dates: March 13, 2024
- Location: etc venues, 155 Bishopsgate, London, UK
- Pricing: Starts at £450
- Website: Martechopia
Overview:
Martechopia dives deep into the world of marketing technology and its applications in B2B contexts. The conference topics span from data management and analytics to customer experience and marketing automation. It's an ideal setting for RevOps professionals to explore the latest Martech innovations and learn how to integrate them into their operations.
Why You Should Attend:
Martechopia is a full-day go-to conference for RevOps leaders eager to explore the forefront of marketing technology. Adding to the appeal are speakers like Emily Randall from Mott MacDonald, Head of Marketing Activation, and Henrik Lagercrantz of Luxid Group, Head of Marketing Technologies. Their participation ensures attendees and exhibitors will receive firsthand knowledge of applying the latest Martech strategies to drive business growth.
This conference is particularly valuable for those looking to harness technology to enhance alignment across marketing, sales, and service teams, making it a pivotal event for anyone involved in RevOps.
2. B2B Marketing Expo - Multiple Dates and Locations
- Dates: Multiple dates (see table below)
- Location: Multiple locations (see table below)
- Pricing: Free for attendees
- Website: B2B Marketing Expo
- Social Media: Instagram | Facebook | X | LinkedIn
Overview:
This expo is a comprehensive event that covers all facets of B2B marketing. From digital marketing strategies and customer engagement tactics to branding and lead generation, it offers a broad spectrum of topics relevant to RevOps professionals. The event features masterclass workshops, keynote speeches, and case studies from some of the most innovative companies and minds in the industry.
B2B Marketing Expo: Conference Locations & Dates
| Locations | Dates |
| Miami Beach Convention Center | March 6-7 2024 |
| Los Angeles Convention Center | October 9-10 2024 |
Why You Should Attend:
The B2B Marketing Expo is a key event for RevOps professionals, enhanced by speakers like Winston T. Marshall from Netflix & Genius Air Entertainment and David Jarvis from Google. Their insights into innovative marketing strategies and the use of technology in engagement offer valuable lessons for driving growth and improving operations, making this expo a must-attend for those looking to stay ahead in B2B marketing.
3. LeadsCon - Las Vegas, NV (April 2024)
- Dates: April 8-10, 2024
- Location: Paris Hotel & Casino, Las Vegas, NV
- Pricing: Starts at $1,599
- Website: LeadsCon
- Social Media: Facebook | X | LinkedIn
Overview:
LeadsCon focuses on lead generation and performance marketing, crucial areas for any RevOps professional. The conference discusses best practices, tools, and strategies for acquiring and converting leads. It's also a great place to learn about the latest trends in performance marketing and how they can be applied to drive revenue growth.
Why You Should Attend:
For RevOps leaders, understanding and optimizing the lead generation and conversion process is a key takeaway to revenue success. LeadsCon offers practical insights from Martin Andersen, Head of Digital at Sony, and Aru Anavekar, CEO and Founder of Botsplash, who promise to offer unique perspectives on digital marketing and conversational AI's (Artificial Intelligence) role in lead engagement.
Their expertise highlights the conference's value in providing actionable strategies for improving lead management processes, making it a critical event for enhancing your company's lead generation and nurturing capabilities.
4. Spryng - Austin, TX (April 2024)
- Dates: April 9-10, 2024
- Location: Central Machine Works, Austin, TX
- Pricing: Starts at $800
- Website: Spryng
- Social Media: X | LinkedIn
Overview:
Spryng is a newer conference on the scene, focusing on messaging and positioning for B2B companies. This 2-day event is about understanding your market better and crafting messages that resonate deeply with your target audiences. Speakers include top marketing and sales leaders who have successfully built compelling brands and driven growth through effective messaging.
Why You Should Attend:
In the RevOps world, alignment across departments is critical, and messaging plays a key role in this. Spryng offers unique insights into how to develop and deploy messaging that aligns with your overall revenue operations strategy. Spryng is a must-attend for those in RevOps looking to refine their messaging and positioning strategies.
With keynote speakers Peep Laja, CEO of Wynter, and Alina Vandenberghe, Co-CEO of Chili Piper, sharing their insights, attendees will gain valuable perspectives on crafting messages that resonate and drive engagement. Their expertise underscores Spryng's focus on delivering actionable advice for improving communication strategies, making it a pivotal conference for anyone aiming to enhance their company's market positioning and messaging effectiveness.
5. B2B Summit North America - Austin, TX (May 2024)
- Dates: May 5-8, 2024
- Location: Austin Convention Center, Austin, TX
- Pricing: Starts at $2,795
- Website: B2B Summit North America
- Social Media: X | LinkedIn
Overview:
The B2B Summit is renowned for its in-depth research and insights into B2B marketing, B2B sales, and product strategies. The conference provides a platform for RevOps professionals to learn about the latest trends, technologies, and strategies that are shaping the future of B2B businesses. Topics range from customer experience and engagement to sales enablement and technology management.
Why You Should Attend:
The Forrester B2B Summit is essential for RevOps professionals seeking deep insights into B2B growth strategies. Featuring Amy Bills and Amy Hayes, both leading figures at Forrester as VP, Principal Analyst, and VP, Research Director respectively, the summit offers expert analysis on the latest B2B trends and innovations. Their contributions highlight the summit's role in providing authoritative guidance on navigating the B2B landscape, making it a critical event for those looking to drive substantial growth and operational excellence in their organizations.
6. B2B Online - Chicago, IL (May 2024)
- Dates: May 6-8, 2024
- Location: Chicago Marriott Downtown, Chicago, IL
- Pricing: Starts at $1,999
- Website: B2B Online
- Social Media: LinkedIn
Overview:
B2B Online is tailored for manufacturers and distributors, focusing on digital and e-commerce solutions. It's a prime spot for RevOps professionals in these sectors to explore digital transformation strategies, customer engagement techniques, and innovative technologies that can enhance their operations and drive growth.
Why You Should Attend:
B2B Online is a prime conference for those in RevOps focusing on digital and e-commerce strategies. Insights from Derek Gominger, COO of Global eCommerce at Lenovo, and Andy Goodfellow, CTO of Zoro, offer a deep dive into the challenges and opportunities in digital transformation and e-commerce. Their expertise in leading technological and operational advancements provides attendees with actionable strategies for enhancing their online business presence and operational efficiency, marking this event as pivotal for RevOps professionals in the digital space.
7. B2B Marketing Leaders Forum- Multiple Dates and Locations
- Dates: Multiple dates (see table below)
- Location: Multiple locations (see table below)
- Pricing: See the registration page for current pricing
- Website: B2B Marketing Leaders Forum
- Social Media: Facebook | X | LinkedIn
Overview:
This forum brings together some of the brightest minds in B2B marketing from the Asia-Pacific region and beyond. It covers a wide range of topics from strategic marketing leadership to specific tactics for driving growth. The event is known for its high-quality speakers and in-depth sessions that provide actionable insights.
B2B Marketing Leaders Forum APAC: Conference Events, Locations & Dates
| Locations | Dates |
| B2B MARKETING LEADERS FORUM APAC 2024 | Sydney Doltone House Jones Bay Wharf | May 8-9, 2024 |
| B2B MARKETING LEADERS FORUM ASIA 2024 | Singapore PARKROYAL COLLECTION Pickering | August 21-22, 2024 |
| B2B MARKETING LEADERS FORUM MELBOURNE 2024 | Crown Melbourne | October 24, 2024 |
Why You Should Attend:
For RevOps professionals looking to gain a broader perspective on global B2B marketing trends and how they can be applied within their regions, this forum offers a unique opportunity. It's also a great place to network with peers from a wide range of industries and countries.
8. SaaStr Europa 2024 - London, UK (June 2024)
- Dates: June 4-5, 2024
- Location: Tobacco Docks, London, UK
- Pricing: Starts at $516
- Website: SaaStr Europa 2024
- Social Media: X | LinkedIn
Overview:
SaaStr Europa is the European counterpart to the flagship SaaStr event, focusing on the software-as-a-service (SaaS) sector. It offers a deep dive into the strategies, tactics, and technologies that SaaS companies can use to grow and scale. The event features founders, executives, and investors sharing their success stories and lessons learned.
Why You Should Attend:
For RevOps professionals in the SaaS space, this conference is a goldmine of insights on scaling, customer success, and efficient go-to-market strategies. The focus on SaaS provides highly relevant content for those in the industry.
9. 2024 ANA Masters Of B2B Marketing Conference - Naples, FL (June 2024)
- Dates: June 12-14, 2024
- Location: The Ritz-Carlton Naples, Naples, FL
- Pricing:
- In-Person: Starts at $1,299
- Virtual: Starts at $1,099
- Website: 2024 ANA Masters Of B2B Marketing Conference
- Social Media: Instagram | Facebook | X | LinkedIn
Overview:
Hosted by the Association of National Advertisers, this conference is a premier event for B2B marketers focusing on the latest trends, content strategies, and technologies in business marketing. The conference covers a broad spectrum of topics including brand strategy, customer engagement, and data analytics.
Why You Should Attend:
The ANA Masters Of B2B Marketing Conference is crucial for RevOps leaders looking to leverage brand and marketing for growth. With speakers like Lou Aversano, Chief Brand and Marketing Officer at The Cigna Group, and Don McGuire, Senior Vice President and Chief Marketing Officer at Qualcomm Incorporated, attendees will gain insights into building strong B2B brands and effective marketing strategies.
Their experience at the helm of marketing for leading companies provides a valuable perspective on driving brand value and customer engagement in the B2B sector, making this conference a must-attend for those aiming to elevate their marketing and operational strategies.
10. B2B Marketing Exchange East - Alpharetta, GA (October 2024)
- Dates: October 1-3, 2024
- Location: The Hotel at Avalon, Alpharetta, GA
- Pricing: Starts at $195
- Website: B2B Marketing Exchange
- Social Media: Instagram | X | LinkedIn
Overview:
This conference is designed to cover the nexus of marketing, sales, and product management. It's about uncovering the latest trends in B2B marketing and how they intersect with RevOps functions. Expect sessions on account-based marketing (ABM), content marketing, demand generation, and sales enablement.
Speakers include a mix of industry leaders and practitioners who have been in the trenches and emerged victoriously. B2B Marketing Exchange East is also available on podcasts and features candid insights from those who live and breathe B2B.
Why You Should Attend:
This conference is crucial for RevOps professionals aiming to boost their strategies and operations. With past speakers like Steve Armenti from DigitalOcean and Marc Clausen from IBM, you'll gain insights from industry experts, and leading revenue marketing and sales strategy experts. Their presence signifies the high-quality content and networking opportunities available, making it a must-attend event for those in the B2B space.
11. GTM2024 - Austin, TX (October 2024)
- Dates: October 14-16, 2024
- Location: Fairmont Austin, Austin, TX
- Pricing: Starts at $795
- Website: GTM2024
Overview:
GTM2024 focuses on strategies for effectively bringing products to market and accelerating growth. It's designed for leaders in sales, marketing, and product roles, making it highly relevant for RevOps professionals interested in optimizing go-to-market strategies.
Why You Should Attend:
With a laser focus on go-to-market strategies, this summit is perfect for RevOps leaders looking to streamline the alignment between sales, marketing, and product teams to drive efficient and effective market entry and growth.
12. MarketingProfs B2B Forum - Boston, MA (November 2024)
- Dates: November 12-14, 2024
- Location: Omni Boston Hotel at The Seaport, Boston, MA
- Pricing: Starts at $1,695
- Website: MarketingProfs B2B Forum
- Social Media: Instagram | X | LinkedIn
Overview:
This forum is a gathering of marketing professionals focusing on B2B strategies and tactics. It offers a mix of sessions on content marketing, demand generation, account-based marketing, and leadership. The event is known for its practical advice and community-building opportunities.
Why You Should Attend:
For RevOps leaders, the MarketingProfs B2B Forum offers actionable marketing insights that can be directly applied to revenue operations strategies. It's also a great venue for networking and community building within the B2B marketing sphere.
13. B2B Online Europe - Hilton Dusseldorf, Germany (December 2024)
- Dates: December 2024 Hilton Dusseldorf, Germany
- Location: nhow BERLIN, Berlin, Germany
- Pricing: Starts at €1,099
- Website: B2B Online Europe
- Social Media: LinkedIn
Overview:
This conference is the European edition of B2B Online, focusing on digital and e-commerce strategies for manufacturers and distributors in the B2B space. It provides insights into digital transformation, customer experience, and e-commerce best practices.
Why You Should Attend:
With its remote format and focus on digital transformation, B2B Online Europe is accessible to RevOps professionals worldwide, offering valuable insights into how digital strategies can drive revenue growth in the B2B sector.
Level up at a B2B conference
Whether you're focused on leveraging technology, optimizing lead generation, or aligning sales and marketing efforts, there's something in this list for you.
Looking for more RevOps content? Subscribe to The RevOps Team newsletter for expert advice, software reviews, and other resources to help you deliver predictable growth at scale.