15 Best B2B Newsletters To Join In 2024
Does this sound sound like you?
- Struggling to keep up with the latest industry trends and strategies.
- Wasting time searching for practical insights to drive growth.
- Feeling overwhelmed trying to align sales and marketing while managing a growing team.
Leading a revenue team at a startup or scale up can be a lonely place. Learning regularly from experts and peers who were going through the same challenges can help you feel more confident as you tackle your industry's challenges—and help you scale faster.
That’s why I’m sharing this list of top B2B sales, marketing, growth newsletters. These are filled with practical advice, actionable insights, and fresh ideas to help you stay ahead and avoid feeling stuck.
Here’s a breakdown of each newsletter so you can find the best fit for you and your team.
Best B2B Newsletters Shortlist
Here's a shortlist of the best B2B newsletters I think are worth joining in 2024:
- Exit Five — For B2B marketing strategies
- Mutiny — For conversion optimization ideas
- PYMNTS — For payment innovations
- B2B Wave — For eCommerce insights
- B2B Growth Hub — For growth tactics
- B2B Marketing World — For marketing trends
- B2B Growth — For business development
- B2B Insights Newsletter — For market research
- Salesforce — For CRM solutions
- Entrepreneur — For business advice
- Owler — For competitive analysis
- GrowthWaves — For growth marketing
- B2B Bite — For industry news
- MKT1 Newsletter — For marketing operations
- B2B Publishing Newsletter — For content marketing
Find more details about each newsletter below.
Overviews Of The Best B2B Newsletters
1. Exit Five — For B2B marketing strategies
The Exit Five newsletter offers advice on topics like demand generation, content marketing, and performance tracking. Created by experienced B2B professionals, it provides insights designed to improve marketing campaigns and ROI for those working in business-to-business environments.
- Audience: B2B marketing professionals
- Size: 16,000+ subscribers
- Frequency: Weekly
- Cost: Free
- Subscribe here
Why Subscribe:
Exit Five consistently delivers practical, in-depth strategies tailored to B2B marketing challenges. The newsletter pulls from real-world case studies, expert interviews, and field-tested tactics, giving marketers the tools they need to improve their campaigns. Subscribers gain access to specialized content that’s difficult to find elsewhere, especially for professionals focused on driving business growth through targeted marketing strategies.
2. Mutiny — For conversion optimization ideas
The Mutiny newsletter delivers conversion optimization strategies focused on personalization and user experience improvements.
- Audience: B2B marketers
- Size: 50,000+ subscribers
- Cost: Free
- Frequency: Weekly
- Subscribe here
Why Subscribe:
Mutiny provides detailed, actionable insights directly from businesses that have successfully boosted their conversion rates. The newsletter offers real examples of personalization techniques that drive measurable results, making it essential for marketers focused on increasing the effectiveness of their websites. Its data-driven approach sets it apart from other resources, providing strategies that can be immediately applied to improve conversion outcomes.
3. PYMNTS — For payment innovations
The PYMNTS newsletter delivers the latest updates in the payments industry, covering innovations in digital payments, FinTech, and financial regulations. It provides a detailed look at how payment technologies are evolving, along with an expert analysis of the impact of these changes on businesses.
- Audience: Professionals interested in payment innovations
- Frequency: Daily and weekly options
- Cost: Free
- Subscribe here
Why Subscribe:
PYMNTS offers a focus on innovation and emerging technologies. The newsletter also provides exclusive coverage of new payment systems, digital currencies, and regulatory developments, making it an essential read for professionals who need to stay updated on the latest advancements in payment technology.
4. B2B Wave — For eCommerce insights
The B2B Wave newsletter shares insights and updates on optimizing B2B eCommerce operations. It covers strategies for improving online sales, implementing software solutions, and managing B2B transactions more efficiently, with a focus on helping businesses grow their eCommerce presence.
- Audience: Wholesale distributors, brands, manufacturers, and suppliers
- Cost: Free
- Subscribe here
Why Subscribe:
B2B Wave delivers targeted advice for companies running or expanding their B2B eCommerce platforms. The newsletter covers crucial topics like software tools, platform optimization, and customer acquisition strategies, and its focus on practical, growth-oriented solutions makes it a key resource for eCommerce managers and busy people seeking to improve operational efficiency and boost sales.
5. B2B Growth Hub — For growth tactics
The B2B Growth Hub provides insights into growth strategies that include customer acquisition, product development, and market penetration techniques, all tailored to B2B enterprises.
- Audience: Business owners, growth marketers, and sales leaders in B2B
- Frequency: Monthly
- Cost: Free
- Subscribe here
Why Subscribe:
The B2B Growth Hub offers practical, step-by-step tactics designed for businesses looking to grow their operations. The newsletter content is sourced from real-world examples, including success stories and failures, giving readers an edge in implementing growth strategies that work. The monthly newsletter’s direct approach to business scaling makes it a highly valuable resource for those actively seeking new ways to increase revenue and expand their market presence.
6. B2B Marketing World — For marketing trends
The B2B Marketing World newsletter offers concise, easily digestible insights into B2B marketing, designed to be read in just 2 minutes. It covers various topics, including niche marketing strategies and challenges faced by high-tech companies.
- Audience: B2B marketers
- Frequency: Weekly
- Subscribe here
Why Subscribe:
B2B Marketing World offers a forward-looking perspective on marketing trends, delivering insights that help marketers stay ahead of the curve. Detailed coverage of emerging tools and data-driven strategies, enables marketing professionals to enhance their campaigns and capitalize on the latest industry developments.
7. B2B Growth — For business development
The B2B Growth newsletter centers on business development strategies, providing readers with actionable advice on building and expanding relationships with clients and partners. It covers areas like sales processes, strategic partnerships, and long-term business planning.
- Audience: Business development professionals
- Frequency: Weekly
- Cost: Free
- Subscribe here
Why Subscribe:
B2B Growth provides subscribers with direct insights into effective business development strategies. The newsletter highlights actionable approaches to cultivating strong business relationships and growing revenue streams, offering practical advice that applies to B2B sales and partnership efforts. Readers benefit from proven methodologies shared by seasoned experts, making it essential for anyone involved in expanding a business through client acquisition or partner collaborations.
8. B2B Insights Newsletter — For market research
The B2B Insights Newsletter is geared toward professionals in need of the latest research and data on B2B markets. It delivers in-depth analysis and reports, focusing on current trends, market behaviors, and customer insights to guide decision-making for businesses.
- Audience: Marketing and insights professionals
- Frequency: Daily
- Cost: Free
- Subscribe here
Why Subscribe:
B2B Insights Newsletter provides detailed market research and actionable insights, helping subscribers make informed business decisions. The newsletter’s reports are backed by data and thorough research, making it indispensable for professionals who rely on accurate market information. Its focus on presenting complex data in a digestible format sets it apart, allowing businesses to apply findings directly to their strategy and planning efforts.
9. Salesforce — For CRM solutions
The Salesforce newsletter offers various sections tailored to different interests, including C-Suite, IT, Commerce, Marketing, Service, and Sales. The newsletter covers topics such as B2B and B2C ecommerce, emerging trends, effective sales techniques, and the role of AI in commerce.
- Audience: Professionals interested in CRM solutions
- Frequency: Quarterly
- Cost: Free
- Subscribe here
Why Subscribe:
Salesforce’s newsletter stands out by providing direct access to the latest CRM strategies and innovations. Subscribers gain insights into how top businesses optimize their customer experience using Salesforce tools. The content is tailored for professionals looking to deepen their understanding of CRM solutions, offering actionable guidance and real-world success stories from various industries.
10. Entrepreneur — For business advice
The Entrepreneur newsletter features a variety of articles focused on B2B topics, including marketing strategies, leadership insights, and success stories. Recent highlights include tips for crafting effective B2B marketing messages, and integrating client feedback into business operations.
- Audience: Entrepreneurs and business professionals
- Cost:
- Monthly - $5
- Annual - $49
- Subscribe here
Why Subscribe:
Entrepreneur’s newsletter is essential for B2B founders and business owners who want practical advice and thought leadership. It includes interviews with successful entrepreneurs, deep dives into growth strategies, and tips for navigating business challenges. The content is specifically curated to help readers apply successful strategies to their own companies, making it a must-read for those actively working to grow or scale a B2B business.
11. Owler — For competitive analysis
The Owler newsletter is data-driven and offers information on company growth, financial updates, and leadership changes, making it valuable for B2B companies looking to stay ahead of their competition.
- Audience: Professionals interested in competitive analysis
- Frequency: Weekly
- Cost: Free
- Subscribe here
Why Subscribe:
Owler offers a distinct advantage by delivering detailed competitive intelligence that’s essential for B2B companies. The newsletter compiles data and news on competitors, making it easier for businesses to adjust their strategies based on real-time market movements.
12. GrowthWaves — For growth marketing
The GrowthWaves newsletter, founded by George Chasiotis, focuses on growth marketing strategies for B2B companies. It shares case studies, marketing tactics, and growth hacks aimed at driving customer acquisition and scaling business operations through digital marketing efforts.
- Audience: B2B marketers and growth professionals
- Frequency: Bi-weekly
- Cost: Free
- Subscribe here
Why Subscribe:
GrowthWaves subscribers benefit from detailed case studies that break down successful campaigns, along with practical strategies that can be applied to drive customer growth. This focus on data-driven marketing newsletters and its dedication to B2B strategies make it a key resource for any marketer looking to scale their efforts with measurable results.
13. B2B Bite — For industry news
B2B Bite, an email newsletter by Jason Bradwell, features discussions and case studies on B2B marketing strategies. It includes interviews with industry experts on topics such as customer-led growth, creating compelling B2B relevant content, and building marketing strategies for startups.
- Audience: B2B marketing professionals
- Size: 4,000+ subscribers
- Cost: Free
- Subscribe here
Why Subscribe:
B2B Bite stands out by delivering industry news in a condensed, digestible format. Subscribers benefit from timely updates on important shifts in the B2B market, along with analysis that helps them stay informed without being overwhelmed by information. The newsletter is perfect for busy professionals who need to keep up with industry changes but want to save time while doing so.
14. MKT1 Newsletter — For marketing operations
The MKT1 newsletter focuses on improving marketing operations for B2B teams. It offers tactical advice on everything from campaign management to team efficiency, helping marketers streamline processes and get better results from their marketing efforts.
- Audience: Marketing operations managers, CMOs, and B2B marketing teams
- Size: 45,000+ subscribers
- Cost: Free
- Subscribe here
Why Subscribe:
MKT1 provides practical, actionable insights into optimizing marketing operations for B2B companies. It’s different from other newsletters by diving deeply into the operational aspects of marketing, covering topics like hiring, tooling, and workflow management. Readers can expect to receive hands-on strategies that they can directly apply to improve their team’s performance and effectiveness.
15. B2B Publishing Newsletter — For content marketing
The B2B Publishing newsletter features opportunities for reaching business leaders across Southern California. It connects visionaries, entrepreneurs, and C-level executives with industry experts through content and awards. Produced by the L.A. Times B2B Publishing team, it does not involve the editorial staff of the L.A. Times.
- Audience: Business leaders, visionaries, entrepreneurs, and C-Level executives
- Cost: Free
- Subscribe here
Why Subscribe:
The B2B Publishing Newsletter offers unique insights into creating impactful content that resonates with B2B audiences. Subscribers gain access to detailed strategies that focus on improving content reach and engagement, with a particular emphasis on using content to drive business results. Its case studies and best practices give marketers the tools they need to develop high-performance content marketing campaigns specifically designed for B2B environments.
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